Persuasion Strategies For Business, Marketing, Life - Human Behavior For Fun & Profit
Planning you business strategy is important. You need to know what you want to achieve, the paths you want to travel, how step along these paths, and how to keep and motivate the people who will help you down each path.
A business strategy encompasses a broad amount of information. It’s all the things you need to do behind the scenes to support your marketing strategy and keep operations running smooth. It’s all the things for planning and to keep your customer centered business running friction free.
Below are articles and tools (from most recent to oldest) to help you with your strategic business plans.
From among the many articles you’ll find topics about:
Read around. If you don’t find something about the business strategy you’re looking for, just contact me with your questions and I’ll do what I can to help.
Image Credit evoo73.
For many people, I think it will be a punch in the gut when they read the line, ‘All of us at some point wonder if what we’re doing matters.’
Almost everyone I’ve met on this rock called Earth has something inside them crying for that feeling. There’s a desire beat down and holding them back from doing something that matters.
As I was watching my son’s baseball game last night I noticed a common theme among almost all the kids. When the ball came across the plate, they didn’t swing with the same authority and intensity as they did when they took their practice swings.
Do you do the same in your business?
“I didn’t know you sold that too!” she said after I asked why she didn’t call us before her and her husband bought their life insurance policies.
I heard that often when I started my first insurance agency. You would think owning an insurance agency with a nationally recognized, household name, customers would think of you each time they thought of insurance. It doesn’t happen.
If you own a small business or online business your chance of being remembered are even less. Even if you offer the best…
The Exponential Growth Calculator is a spreadsheet to calculate the impact to your bottom line from small changes in your business. To summarize, there are only 3 ways to increase revenue in your business. They are:
1. Sell to more new customers.
2. Sell more to each customer.
3. Get more repeat sales from existing customers.
This spreadsheet calculates the changes you want to make in each area.
Big doors swing on small hinges. When you understand these three principles you’ll realize you’ve only cracked open a very large door and have left a large amount of revenue sitting outside.
You want to increase revenue without increasing your expenses. There are many tips and tricks you can find online. However, they ultimately fall into one of these three categories. And, as you read through them, you’ll find multiple ways to increase revenue in your business.
When I was younger I ran a car and truck club for a group of guys with lowered trucks and cars. Yes, this was around when Hammer Pants were cool so it was a while ago. However, we loved our trucks and took great pride in customizing them with beautiful paint, solid (loud) sound systems, [...]
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